Sometimes your greatest idea hits you at the most unexpected time.
For Velobar founder Brant Reitner, it was during a leisurely bike ride in 2015 when he realized the world was missing a cannabis-infused protein bar.
From that moment until now, navigated a Wild West-style cannabis industry, creating and recreating an award-winning, high-protein CBD snack that can now be found in grocery stores, coffee shops, and gyms across the country.
In this episode, Brant demystifies the world of cannabis and takes us on the journey of Velobar, from breaking through loads of red tape to finding a niche customer base with fans nationwide. Plus, we announce the arrival of Brand Builder’s new co-host!
@velobarCBD on Instagram
Connect with Brant on LinkedIn
Have an idea for the show? Drop us a line! Brandbuilder@snacknation.com.
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Brand Builder is produced by Caroo.